That’s the headline on a June Home Channel News article.
Of course, the “opportunity” arises because the goddamned 4-for-$1.25 incandescent bulbs are disappearing, replaced by much more expensive LEDs.
Remember, HCN is written for “hardware store” owners/managers. Herewith, a few quotes from the piece:
Following his store’s reset, Jones marked down his remaining incandescents by 50%, “just to get it out of here,” he said. His lighting aisle consists mainly of CFLs and halogens, with about 2 ft. of LED bulbs.
AND
. . . as customers accustomed to choosing 60- and 100-watt bulbs now look for “equivalent” bulbs that determine similar light outputs for incandescent, CFL and LED bulbs. This smorgasbord of shapes, styles, output, color temperature and energy dovetails perfectly for the smart hardware store.
“It’s definitely an opportunity for the hardware store, provided the [associates] are properly trained,” said David Bigham, Orgill’s merchandise manager, electrical.
ALSO
Tom Boyle, chief innovation manager, GE Lighting, said that based on consumer research, the size and shape of the LED bulb is important to shoppers. “As LED technology continues to evolve, producing the same quality of light with smaller bulbs will allow consumers to be more creative with lighting,” he said. “LEDs can change the way we light our homes.”
Short term, Boyle predicts that prices will continue to drop as efficiencies are realized in drivers and chips, thereby leading to wider adoption.
Source: http://electricalcontractor.com/?p=10235
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